How to Not Sound Cheesy or Salesy on Video
How do you not sound cheesy or salesy on video? It's all about shifting your mindset from selling to teaching. If you've ever worried about coming across as a pushy salesperson, I totally get it—you're probably recalling those overly aggressive pitches we've all seen. But here's a tip: focus on delivering educational content. If you're curious to learn more about creating engaging videos, feel free to connect with me on Instagram, LinkedIn, or my YouTube channel!
In this 5 minute episode you’ll learn:
Focus on Content Quality: Instead of pushing your product, think from a content perspective. Educate and provide value to your audience first.
Reframe Your Mindset: You're only salesy if you're aggressively selling. Transition from selling to teaching.
Educate & Entertain: Ensure your content is informative and entertaining. Make the audience feel something rather than just hearing a pitch.
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Meet Kim: Kim Rittberg runs an award-winning company that helps real estate agents & business owners grow their leads, income and credibility with video and podcasts. Before that, Kim was a TV news producer for a decade and trained thousands of people to be calm, cool and collected for live TV interviews. She also launched the digital video unit for Us Weekly leading to its $100 million sale, and was a video marketing executive at Netflix & PopSugar. She’s been featured in Forbes and Fast Company, and speaks on stages across the country. Kim ditched corporate once she found herself working in the hospital delivery room as she gave birth (seriously!) and now she is committed to helping business owners, coaches, agents & consultants find your own balanced path and build a thriving business!