Lemonlight Media
7 Expert Tips for Creating Engaging Content on TikTok and Reels
Over the last year, short-form video platforms like TikTok and Instagram Reels became so popular that brands started to capitalize on the trend. But creating short-form content presents a unique challenge, and audiences expect to be either entertained or informed (or both) with every clip. If you’ve been considering a debut on TikTok or Reels, here’s what seven video and content experts have to say about what you need to do to excel.