What Do New Year’s Resolutions Have to Do with Your Social Media Marketing: Everything!
As the year draws to a close, many of us are taking stock of our accomplishments, setting new goals, and yes, drafting those famous New Year's resolutions. But did you know that your social media marketing strategy should be an integral part of this process? That's right—your marketing resolutions and business goals are as interconnected as the Earth and the moon.
In this quick bite-sized bonus solo episode you will learn:
What to consider when making your professional New Year’s Resolutions
How business development and sales is connected to your social media
How to connect your real world networking to your social media marketing
This week I want to talk about why your marketing plans shouldn't exist in isolation. Imagine you’re aiming at a new market or trying to engage a different audience. This isn't merely about crafting social media posts; it's about holistic strategies involving both online and offline efforts. Networking events, collaborations, and podcasts—all can be avenues for meaningful engagement.
Take, for example, a client of mine who’s expanding into new areas. We didn’t just stop at signing her up for a local networking group. We thought about content that complements these real-world interactions—things like LinkedIn Live sessions, guest podcasts, and collaborative blog posts. By doing so, she’s able to amplify her reach and make more meaningful connections.
So as you’re setting your New Year's resolutions for 2025, ask yourself: How can my content further my business objectives? Can my marketing initiatives help achieve my sales targets? Aligning these aspects can significantly enhance your holistic strategy, drive new business, and deepen client relationships.
5-minute Master Classes in Marketing Every Friday!
Every Friday I drop a 5-minute marketing tip to help you level up your business while sipping your coffee! Make sure to subscribe so you get every episode!
Subscribe to ‘The Exit Interview with Kim Rittberg’ podcast: The roadmap for founders, coaches & real estate agents to grow their business while achieving work-life balance (it’s possible, I promise). Exit the grind. Enter success…on your own terms.
Wednesdays: Fascinating Founder Interviews | Fridays: 5 Minute Marketing Masterclasses with Kim
Grab the Freebies:
Free Download: 10 Secrets to Making Video That Makes You Money & Bonus: Go From Camera Shy to Camera Shine
Free Download: 5 Ways to Make AI Content
How the idea of ‘value’ works to grow your newsletter: Podcast episode: How to Craft a Valuable Newsletter
Ways to Grow Your Speaking Skills:
Kim’s 7-Day On Camera Challenge
Tips to Go From Camera Shy to Camera Shine
Follow Kim on Social Media:
Instagram @kimrittberg
YouTube @kimrittbergcontent
LinkedIn @Kim Rittberg